Freebirds
Client: Private
Location: Toronto, Canada
Project: Logo and stationery design for Freebirds, a community dedicated to helping and mentoring female freelancers to leave their 9-to-5 jobs and follow their passions.
Approach: The logo design is inspired by birds, symbolizing the freedom to fly and pursue one's dreams. It features a minimal, modern aesthetic with a delicate interplay between typography and imagery. Using a palette of delicate and bold colors, we also created patterns for stationery gifts, enhancing the brand's elegant and empowering identity.